The annual Niagara Falls Santa Claus Parade was held at 11:00 A.M. on Saturday, November 19, 2016, in the downtown core. The parade has been recognized by Festivals & Events Ontario as one of the top 100 Festivals and events in Ontario. Despite the rain, thousands of people lined the streets.

The Tian Guo Marching Band received a warm welcome from the crowd. People clapped, danced to the music, and complimented the band on their performance. Kim Dwyer, who lives in the area, watched the parade with her husband and daughter. The family stated that the band amazed them.